Subscription Services: A Mainstay in Consumer Dynamics
Subscription models are revolutionizing the US consumer market, expanding 3.7 times faster than S&P 500 companies. Current statistics reveal a robust landscape with 225 million active subscriptions and sixty-one million subscribers, averaging about 3.7 subscriptions per person. Over 27,000 direct-to-consumer (DTC) services are driving this shift, indicating a strong preference for this model. This market