Throughout our lives, we have always been told by our parents and grandparents, that first impressions last, and it has never been more relevant than it is, in the business world today. People make up their mind about you within the first 20 seconds, and though it seems incredibly unfair to make a judgement on someone, in such a short space of time, it is what it is. If you don’t make the right first impression, then you may spoil your whole business relationship with that person, from that one point onwards. This is why it is crucial to make sure that you put across the right first impression, when meeting prospective clients.

It’s all about the appearance.

There are a number of ways that you can project yourself better, and people can be impressed by the superficial things in this life, because they give the impression that you are successful and professional. If you’re going to meet a prospective business client at a particular destination, then it is very likely that they will see you arrive, and so it is important that you pull up in the right kind of car, to make that right first impression. Many successful business people, when they travel to another city, will rent a Benz, for example, to create the impression that they are successful, and can afford such a vehicle.

How to look successful.

This is just one way to help secure that all-important new business contract, and there are many other ways that you can create the right first impression to make your business more successful. The following are some of the other things that you should be aware of, if you want to continue to be successful in this competitive business world.

• Try to look and stay fit – It is important to have a strong physique and to take care of your body, because potential customers will judge you on how you look, and how you take care of yourself. They will use this as their yardstick, when it comes to ascertaining how you will treat them, and how you will take care of their business needs. If you’re overweight, then you will be less energetic, and they might worry that you will not give their business relationship the hundred percent attention, that it needs.

• Dress to impress – Much like pulling up in the right car, you also need to be wearing the right business attire to make the right first impression. It is important that you wear a tailored suit, that is neat and tidy, and appropriate for the position that you hold. Grooming is another essential part of looking good, and so you should be clean shaven, and have a neat and tidy haircut.

These are only a couple of the numerous things that you can do to create the right first impression, when you meet business clients. You only have a short timeframe in which to make the right first impression, and so you should be taking all necessary steps in order to do so.